Your Audience isn’t Reading Your Stuff!

Your Audience isn’t Reading Your Stuff!

Sumo.com collected a ton of content marketing analytics to understand how many people read online articles… And what they learned was shocking: Only 20% of readers finished reading an article The average visitor would only read 25% of an article So let’s say...
How to Know if Your Copy Sucks

How to Know if Your Copy Sucks

You’ve just finished writing the sales copy for your new product. Wouldn’t it be great if there was a way to test your copy BEFORE you actually send prospects to it? Because think about this – if you send a 1,000 people to your sales letter and NOBODY...
Building a Facebook Business Page?

Building a Facebook Business Page?

15 Things You MUST Know to Get REAL Results If you want an engaging Facebook business page, here’s what you need to know: 1: Don’t confuse business pages with personal profiles.  If you create a personal profile for your brand instead of a Facebook Business Page,...