Category Archives: Internet Marketing

Keeping Your Social Media Fans Happy

The secret to keep your Facebook fans, your YouTube viewers, Twitter followers, Linkedin partners, Blog friends happy is summed up in one word: CUSTOMER SERVICE. It really doesn’t get much simpler than that. What works to keep your customers happy offline, works just the same online. Customer service will keep you in business for many years to come and even if you decide to venture into a new business, your personal reputation will be branded positively or negatively by how …

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Basic Elements Of A Good Squeeze Page

A squeeze page is what you, as a marketer, will use to build your ever-important list. If you’ve been in internet marketing for any time at all, you know that having a list is extremely important because it allows you to build and maintain a relationship with your customers and potential customers. The squeeze page concept is very simple. You offer your target market something in return for their contact information. So, in other words, if a visitor gives you …

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Why Targeting Your Market Is Essential to Your Business

Why Targeting Your Market Is Essential to Your Business

No matter what type of business you have, you need a target market. There are folks who want and need your products, and the goal of your marketing efforts is to connect with them. Without a clearly defined target market, you’re taking shots in the dark and just hoping that you’ll find people who will buy. You have no real idea if you’re aiming too high, too low, or in the wrong direction entirely. What Is a Target Market? A …

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Branding Your Social Media Profiles – The Rules

Your picture is kind of like your logo. Everybody will instantly recognize your brand when they see it. Make it something that looks natural. A headshot that shows part of the neck and shoulders is always good. It shouldn’t be too big or small. Use the same photo for all of your profiles. If you have others that you’d like to use, put them in your albums. Try not to change your profile picture and if you do, don’t do …

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SEO and Blogs

SEO and Blogs

All bloggers know that a well-written, entertaining and focused blog can generate huge volumes of traffic from visitors. This is one of the basic learnings in blogging: blogs should be focused and centered on a topic and other related issues. Search engine marketing is simply the process of getting your blog and its content sufficiently high ranking in several search engines for your keywords. This would enable your content to generate more visitors to your site from SERPs or Search …

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Bring People in through Membership Sites

Membership sites are just what their name indicates – these are sites where you are asking people to become members of a site and in return you are providing them with a host of value-added services. These people are the members of the site, which is something of the sort of an Internet club where they enjoy special privileges. On most membership sites, the members are provided with some free offers and downloads and they get privileges on various affiliate …

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Internet Shy? 5 Excuses Local Business Use to Avoid the Internet

1. I am not a techie People often think they need to be a technical juggernaut to use the internet and nothing could be further from the truth. People everywhere are using the internet- kids under 10, teenagers, students, stay-at-home moms, retired persons, and even grannies. So much of the internet has been simplified and there are so many forums full of people who are ready to help you out for free. The thing to remember is that you can …

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Networking Online: It’s Not About How Many People “Like” You

Building connections with other businesspeople takes time and effort. Your networking opportunities are no longer limited to local groups.  With social networks like Facebook, LinkedIn, and Twitter you can build your network virtually. It may surprise you but this whole networking online thing isn’t “all about you”. No, it really doesn’t matter how many people “like” you on Facebook if those people could care less about your service or product. Customer focused businesses still trump those focused on numbers alone. …

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Get More Traffic to Your Blog With Keyword Phrases

Get More Traffic to Your Blog With Keyword Phrases

While there are still many bloggers who just blog because they like to write and express their ideas online, most people want someone to read it. If you want someone to read your blog, you need traffic. And you don’t just want a little traffic, you want as many people as possible to share your blog with. The best way to reach these people is through the search engines. And the best way to show up in the search engine …

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How to Actively Engage and Interact With Local Business Facebook Fans

Having a Facebook fanpage has become an absolute necessity for any local business, but people often wonder how to communicate with their fans on a daily basis. Here are a few pointers on how to actively engage with your Facebook fans and have a vibrant fanpage. 1. Provide Valuable Content Creating and posting valuable content is the first key to pleasing your fans. When you post your status updates, you have a range of content to use to keep reader …

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The keys to content creation

Web content is the textual, visual or aural content that is encountered as part of the user experience on website’s. It may include, among other things: text, images, sounds, videos and animations. It is the very lifeblood of the internet.  The internet basically exists in order to share different types of content.

Do You Need a Personal Blog?

Branding is important for anyone who’s online, and writing your own personal blog is a perfect way to brand yourself. You need a personal blog if you want to tell the world about your unique talents and the value that you bring. Here are a few reasons why a personal blog is so important: – It’s Your Social Resume. Your blog is an online resume that shows people what you can do and what value you bring. It shows off …

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