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Tag Archives: E-Commerce
You might think that the best ecommerce marketing strategy is advertising. Banner ads, one line text links and larger graphic ads on websites and in newsletters are one way to advertise. It’s usually a fairly expensive way, though. Especially if you have the graphics made to be eye-catching, like animations that are sure to get people to notice them. But just because someone notices the person doing cartwheels on your graphic ad, that doesn’t mean they’re going to click it. …
Some of the advantages e commerce has over traditional commerce are the reasons that shopping online has become so popular. If e-commerce sounds complicated to you, don’t worry. It’s not a difficult concept at all. E-commerce is simply the exchange of goods and services through electronic data transfer. You pay online and either download an electronic item you’ve purchased like a digital book or music, or the physical goods are shipped to you. Almost everyone has used some sort of …
You might not realize it, but the history of e-commerce started before the first Internet connection. Things started happening in the 1960s, over 50 years ago, that were crucial steps along the way bringing us to the level of e commerce we have today. First, the EDI was developed in the 60s. EDI means Electronic Data Interchange. This is a set of standards for electronic transactions and the exchange of business information. Even with this development, many companies still couldn’t …