What Is The Sales Funnel?

Large corporations often use what’s called the “open house,” or brand-building, model of advertising, which is expensive, time-consuming, and requires a lot of brand equity and trust over time before people make decisions to buy from them. With the “marketing funnel” model, a person makes a small purchase (yes, supplying…

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Checklist For DIY Social Media Marketing

Planning an embarking on a social media marketing campaign, and caring out all the little tasks and duties yourself is overwhelming and can be extremely time-consuming. But that doesn’t mean that it can’t be done. If you’re ambitious and don’t mind taking on the task of doing it yourself, you…

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Build client loyalty and client self-service with digital solutions

>> By Emma Johnson – getaheadofthecurve Is developing a mobile application at the top of your to-do list? Many companies have mobile applications at the top of their to-do lists, but while launching a quick app is fairly straightforward, developing a strategic application or digital “solution” is considerably more complex….

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Blogging tips for wordpress mastery

Some simple tips to massively improve your wordpress blog. Using wordpress the right way can help you get better SEO results and visibility online. These simple tips will if you don’t know them already.

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Get the Most Out of Your Facebook Fan Page

Lots of businesses ruin their Facebook fan pages because they focus too much on selling. The truth is that nobody gets onto Facebook to buy anything. They log in to see their friends, socialize and see what’s new. If your Facebook fan page is nothing but a sales letter urging…

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14 Ways to Build Strategic Relationships With the Who’s Who of Social Media

You know the feeling. You’ve worked hard on a new post, a new video or a groundbreaking new product. You release it to the world. Publish it to all the social networks, share it with your email list, tell your friends … and nothing happens. The needle doesn’t move. Sometimes…

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Facebook Fan Page

Getting the Most Out of Your Facebook Fan Page Lots of businesses ruin their Facebook fan pages because they focus too much on selling. The truth is that nobody gets onto Facebook to buy anything. They log in to see their friends, socialize and see what’s new. If your Facebook…

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Business-Builder’s Way Of Obtaining Maximum Profits

A typical business model might focus on three areas for each transaction: Recency, frequency, and monetary value. For example, let’s take a typical fast food joint and use it as an example. There are primarily three ways to grow a business. You can acquire more customers, which is which most…

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